The great thing about the ever-increasing pervasiveness of the Internet is the availability of information about practically anything. As organisations and other groups see that there's more and more people online, they're more inclined to look to the Internet as a way to disseminate their message.
Take sudden cardiac arrest, for example. There's some indicating signs before the event, such as irregular heartbeat. A simple Google for the symptom yields a myriad of websites detailing potential diagnoses.
The risk of course is, you can't always trust what you find on the Internet. Web forums are particularly problematic. Every man and his dog seems to have an opinion on forums -- and it's usually wrong.
This was a sponsored entry